Freshjive Holiday 2011 Collection Preview Featuring MellowHype
November 22nd, 2011
Check out a behind the scenes video preview of the upcoming Freshjive Holiday collection. The photo shoot, featuring Mellowhype’s Hodgy Beats and Left Brain and shot on Hodgy’s birthday (hence the birthday cake), took place on the backstreets behind the Freshjive factory and was inspired by the darkness and decrepitness associated with downtown Los Angeles’ less fortunate areas, including Skid Row. The collection will be available soon at Reserve.







